The Miami Grand Prix is set to change the landscape of Formula 1 viewership when it takes place on May 3, 2026, at 4 p.m. ET. This race will mark the first time that F1 races are streamed exclusively on Apple TV in the United States, fundamentally altering how fans engage with the sport.
This shift to streaming comes as part of a broader trend in sports broadcasting, where traditional cable networks—once home to F1 races—are being replaced by digital platforms. Previously, F1 races aired on ESPN and ESPN2, but now, fans will rely on Apple TV or F1 TV Premium to catch all the action.
Key features of this transition:
- F1 TV Premium is included with an Apple TV subscription, providing access to every race live.
- Fans can also watch practice sessions and qualifying races via the Yahoo Sports Racing Hub.
- Apple TV offers a seven-day free trial for new subscribers, making it easier for fans to jump into the action.
Initial reactions from fans have been mixed. Some appreciate the convenience of streaming and the additional content available through F1 TV, such as post-race analysis and documentaries. Others worry about losing access to races if they don’t subscribe. As one commentator noted, “If you want to catch this weekend’s race live, you’ll need access to Apple TV (or F1 TV Premium, now free with an Apple TV subscription).”
The Miami Grand Prix is not just another race; it’s a pivotal moment for Formula 1 in America. Observers suggest that this move could broaden F1’s appeal among younger audiences who increasingly prefer streaming over traditional cable. However, no timeline has been shared regarding how many viewers will make this switch or how it will affect overall engagement with the sport.
As for what lies ahead, analysts expect that this new era of digital broadcasting could lead to innovative content delivery methods—like interactive features during live races. With F1’s increasing focus on fan engagement through technology, this could be just the beginning.