Alex Cooper’s $125 Million Deal: A Game Changer in Podcasting

alex cooper — CA news

The numbers

In a landmark move for the podcasting industry, Alex Cooper has signed a staggering $125 million deal with SiriusXM in 2024. This deal not only underscores her influence as a media personality but also sets a new benchmark for female-led podcasts, following her earlier $60 million exclusive contract with Spotify, which was the largest of its kind at the time.

Cooper’s podcast, Call Her Daddy, has undergone a significant transformation since she took it solo, shifting to an interview-focused format that has attracted roughly 10 million listeners. The evolution of her content reflects her growth as a creator and her ability to adapt to the changing landscape of media consumption.

Born and raised in Newtown, Pennsylvania, Cooper graduated from Boston University in 2017 before launching Call Her Daddy in 2018 alongside Sofia Franklyn. The podcast quickly gained traction, becoming a cultural phenomenon and establishing Cooper as a prominent voice in the podcasting realm.

However, her journey has not been without challenges. In a recent revelation, Cooper alleged that she experienced three years of sexual harassment from her college soccer coach, Nancy Feldman. This personal struggle adds a layer of complexity to her narrative, showcasing her resilience and determination to speak out against injustices.

In 2023, Cooper founded Unwell Productions, marking a significant step in her career as she aims to expand her influence beyond podcasting. “This has always kind of been the plan. This is a massive moment for Unwell’s evolution into a fully integrated media company,” she stated, highlighting her ambition to create diverse content.

Looking ahead, Cooper is set to produce the reality dating series Love Overboard, which will premiere on Hulu on March 26, 2026. Additionally, she is involved in the upcoming Hannah Montana 20th Anniversary Special, slated for release on Disney+ on March 24, 2026. These projects signify her foray into mainstream entertainment, further solidifying her status as a media mogul.

As Cooper continues to navigate her career, she emphasizes the importance of maintaining a balance between her public persona and personal life. “I love watching reality TV. I love producing it, but I think that I have made now, at this point in my career, a pretty concerted effort to keep my personal life more private,” she remarked, indicating her desire to control the narrative surrounding her life.

With her impressive track record and ambitious plans for the future, observers are keenly watching how Cooper will leverage her recent deals and projects to further her influence in the entertainment industry. Details remain unconfirmed about the full scope of her upcoming endeavors, but one thing is clear: Alex Cooper is a force to be reckoned with in the world of media.